My issue is a little different…. Large scale items, each individual, high dollar, and gone for good when sold… maybe in a day, maybe in a year.
Currently 8,000 plus in the database..
They are cars at theautoexpo.com. We take datafeeds from 100+ car dealers and upload vehicles ourselves for many others who don’t have websites.
The datafeeds up date each night, and sold cars will be removed, cars they’ve taken in will be added… so my product pages can change every night.
I have Geo-landing pages showing vehicles around a particular town. We are regional, not nationwide.
Here’s the issue – prior to a recent SEO overhaul, Google was indexing many of our vehicle details page. These are now creating 404′s, 500′s or sometimes
soft redirects… whenever the vehicle has been sold and removed from the database. My question is, as I continue SEO improvements, what’s the best way
to deal with these regularly expiring vehicle details pages?
Here are some ideas…. you may have others:
NOINDEX all vehicle details page, and hope some particulars of specific cars and trucks are picked up on my GEO and upcoming MAKE and MODEL pages. PROBLEM
I really want to index as much as possible… giving someone the exact car that shows up in SERPS would be great.
404′s to a custom 404 page saying ‘hey, sorry, that oneps gone, but click below to search again… yada yada. PROBLEM is these detail pages, once indexed,
seem to stay available for a long time…. over time, I’d have far more bad links than good ones out there in the index.
Could we do a dynamically generated Meta Unavailable_after tags on all vehicle details pages with a date a few days after it’s created….
When Googled crawls to index, it would see a date out there few days and at least have those details pages indexed for a while….
Since it would be a short while, some links would still 404 sometimes, but most would be good until the available date. I could resubmit a new
site map daily if it helped.
Clearly, I’m still a newbie here, and only have fuzzy grasp on all this, so forgive the stupid parts of the question. Currently, all vehicle details pages are NOINDEXED.
Any thought appreciated!